Charleys Philly Steaks Franchise Models
Multiple Franchise Models to Fit Your Business Goals
If you’re considering joining the Charleys Philly Steaks franchise family, one of the first decisions is choosing the right franchise model for your goals and situation. Charleys offers several flexible franchise models to accommodate different investment levels, locations, and business strategies. From traditional free-standing restaurants to non-traditional venues like airports and convenience stores, there’s always a Charleys franchise model to meet your needs.
The Rising Demand for QSR Franchises
The quick service restaurant (QSR) industry is experiencing explosive growth driven by changing consumer preferences. Today’s busy consumers are constantly seeking out convenient, tasty meal options that fit their on-the-go lifestyles. The global QSR market size was valued at $619.86 billion in 2022 and is projected to expand at a compound annual growth rate of 7.4% from 2023 to 2030, according to a recent industry analysis.
This surging demand stems from several key factors. QSRs provide a faster, more efficient dining experience compared to traditional sit-down restaurants. Their streamlined operations, focused menus, and emphasis on takeout, drive-thru, and delivery make them ideal for time-crunched customers. Additionally, QSR franchises often have lower operating costs and are able to pass those savings to customers in the form of affordable pricing.
As the QSR industry evolves, franchise brands that prioritize quality ingredients, innovative menu offerings, and seamless digital ordering experiences will likely thrive the most. With our signature cheesesteak sandwiches made with fresh-baked rolls and proprietary steak recipe, Charleys is well-positioned to capitalize on this QSR franchise boom with our range of traditional and non-traditional franchise models.
Free Standing Franchise Model
The free standing or traditional franchise model represents the quintessential Charleys Philly Steaks experience – a dedicated stand-alone restaurant location built around our iconic brand. As the Charleys’ flagship model, free standing restaurants allow franchisees to fully immerse their customers in the vibrant Charleys atmosphere and capture maximum brand visibility.
These locations can be newly constructed turn-key restaurants developed on an available lot or venue. Alternatively, franchisees can convert an existing building through renovations to meet Charleys’ brand standards and operational requirements. While requiring a larger initial investment compared to other models, free standing Charleys restaurants deliver unparalleled brand recognition as a dedicated destination for cheesesteak fanatics. From the instantly recognizable trademark design to a kitchen optimized for the full Charleys menu, this model provides franchisees with the authentic franchise experience and success potential.
Inline Franchise Model
The inline or end cap model situates a Charleys restaurant within an existing high-traffic shopping center, retail development, or other multi-unit property. This model provides built-in foot traffic and visibility, while reducing startup costs compared to free standing locations. Inline units are integrated seamlessly into the host property’s design for a cohesive look and feel. This franchise model is an excellent option for entrepreneurs looking to take advantage of proven retail synergies and shopping patterns in their markets.
Prior Generational Franchise Model
With Charleys’ prior generational franchise model, you move your restaurant into a recently closed or about-to-close dining location – saving significantly on construction and buildout costs. Because certain kitchen equipment, fixtures, furniture, and even the building itself can potentially be repurposed, this model has a lower cost of entry than building a new free standing location from scratch. Prior generational sites that have previously housed similar restaurant concepts are ideal candidates for efficient conversions to Charleys branding and operational systems.
Non-Traditional Franchise Model
Charleys’ non-traditional franchise model brings the brand’s iconic Philly cheesesteaks and other menu items to non-traditional venues like airports, military bases, colleges, casinos, convenience stores, and even big box retailers like Walmart. These high-traffic locations provide amazing visibility and built-in customer streams hungry for delicious grab-and-go meals. With a smaller footprint and operational model tailored to each venue, non-traditional franchises capitalize on underserved markets with a low cost of entry. From delivering in-flight catering to offering a quick cheesesteak meal solution for busy shoppers, non-traditional Charleys franchises cover it all.
Find the Right Franchise Model for Your Goals
No matter which of Charleys’ franchise models fits your entrepreneurial vision, you can expect comprehensive training, operational support, and marketing programs to drive your long-term growth. With flexible models for investors of all experience levels, Charleys makes it easy to bring a proven brand and craveable menu to your community. Fill out our form here to start a conversation with our franchise team about which franchise model is best for you.
